Tech Town: Could TC Become A Hot Spot In Michigan?

Developers, entrepreneurs and technology-savvy investors now have a collaborative haven in Traverse City. TC New Tech, the new monthly meetup group for all things technology related, is fast becoming the focal point of the region’s expanding tech industry. “Five years from now, we'll look back and...

What’s The Next Big Thing? Digital Marketing Pros Talk

What's the buzz in the digital marketing world these days? "Mobile," "content marketing" and "real-time, location-based marketing" are some of the heavy-hitters when it comes to reaching consumers – and turning them into customers. The Traverse City Business News tapped three marketing minds and asked for...

Made For TV Marketing: The Stocki Exchange

Hospitality marketing veteran John Stocki was looking for a way to reach more people about his services and connect with other marketing professionals across the area. At the same time, Up North Media was looking for more content for its local access public television channel. “I...

Dos And Don’ts Of Social Media For Businesses

Having a strong, positive online presence is essential for business success. But what you put "out there" in the big, wide world of social media needs to be as carefully done as any other promotional avenue. Social media can be great for business – as...

Nonprofit Wishing Well

During the holiday season, the spotlight illuminates the needs of area nonprofits more than any other time of year. But any charitable organization will tell you that need is year-round and while cash donations are always appreciated, sometimes a non-monetary donation is just the thing...

“Traverse City – Where We Do Things”

November 24 will be a significant day here at the Traverse City Area Chamber of Commerce. As the region prepares for the Thanksgiving holiday, the Chamber will quietly observe the 100th anniversary of its founding on November 24, 1915, when a small group of local...

Young People, Welcome To TC

"Enjoy our hip film festival and cool restaurants. See Mario Batali eating a pastrami sammy! You’re never more than a block away from a coffee shop or brew pub. Also, we don’t have anywhere for you to live!" In Traverse City there are competing forces at...

Briefly: Big News In A Small Format

CRYSTAL EXPANSION UNDERWAY Construction is underway on an $11 million expansion at Crystal Mountain Resort in Thompsonville. The project will add eight new downhill trails and a triple chairlift and will "transform the village center with a 31,200 square-foot, LEED-certified expansion and surrounding plaza to the...

Newsmakers: People On The Move

HEALTH CARE William C. Fowle has joined the staff at Traverse Health Clinic. He is a licensed social worker, marriage and family counselor and certified advanced addiction counselor. Steve Greenman, licensed professional counselor, has rejoined the staff at Traverse Health Clinic. His specialties include anxiety, depression, trauma,...

Turning $100 Into $10,000 In 60 Minutes

Four times a year, more than 100 women gather in space provided by the Traverse City Golf & Country Club for a single purpose. In one hour, they’ll raise more than $10,000. And they’ll direct it to a local charity, program or nonprofit they collectively select...