What to Watch: Job Market

“Help wanted” signs are ubiquitous at fast-food restaurants, retail stores and a variety of other businesses throughout the Grand Traverse region. Local business leaders say the demand for talent will likely remain high in 2017. But they add that in some respects the job market isn’t...

What to Watch: Munson Construction

Munson Medical Center has several facilities plans that are slated to progress further this year, including a multi-phase project for a new seven-story family birth and children’s center on its main Traverse City campus. The project has two permits and a separate resolution in hand from...

What to Watch: Great Lakes Potato Chip Co.

Amid continuing sales growth, Great Lakes Potato Chip Co. is looking at next steps. And in 2017, some significant decisions could start to unfold. The six-year-old company is mapping future distribution growth and space needs and weighing possibilities – whether that’s financing growth on its own...

Logo Master Tim Nielsen: Style and Substance Condensed

In the 37 years he’s been in Traverse City, graphic designer Tim Nielsen has created countless logos for small- and mid-sized local firms, as well as high-profile national clients. Like a lot of downstate folks who end up in the Grand Traverse area, Nielsen had...

Facebook Group Brings Marketing Mavens Together

[caption id="attachment_9778" align="alignright" width="300"] Beth Holmes-Bozung, Clover Roy and Ashlea Walter at a recent meeting at Rare Bird BrewPub.[/caption] What started as a sharing of similar observations by two local women is now a 240-member strong Facebook group composed of area marketing professionals – all of...

Digital Marketing Trends of 2017

Each year, business owners invest their hard-earned dollars into marketing strategies that generate new customers and increase revenue. This investment is used toward both digital and traditional marketing plans with the same end goal in mind: to grow the business. It can be difficult to...

Making It In Northern Michigan: Precision Edge Surgical Products

If you’ve had orthopedic surgery, there’s a good chance the 63 employees at Precision Edge Surgical Products’ Boyne City manufacturing facility did their part to assure a good outcome. Precision Edge serves virtually all the major domestic surgical equipment suppliers and enjoys a solid reputation...