Real Men Shop

How local retailers market to menBy Karen JohnsonTRAVERSE CITY - Marketing to men is not a new concept; the birth of the automobile spawned a new era of advertising targeted toward men. The key to understanding what men want is to understand how men see...

Less is More

Less Is MoreFor some families, exchanging salaries and pensions for home time is worth itBy Samantha TengelitschWhile some people are forced to take part-time work while they seek full-time employment, others are choosing to reduce their hours. In some cases, they're giving up salaried positions...